Live private preview · Founding 20 cohort

Beauty business software. With or without booking software.

Beauty business software that runs the business around your appointments.

GlowHQ helps independent beauty founders understand their business, remember clients, track goals, improve retention and spot opportunities. Use it alongside your existing booking software, or use GlowHQ on its own.

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Quick tour ·
Why GlowHQ exists

beauty founders deservea luxury workspacenot a spreadsheet

Booking software runs your calendar. GlowHQ runs your business. One quiet hub for everything around the business, clients, content, inventory and goals.

One workspace

Clients, content, inventory, goals and AI in one place.

Built for beauty

Designed for lash, brow, aesthetic and studio founders, not generic SaaS.

Built with founders

Shaped publicly with the first 20 beauty founders worldwide.

Three business transformations

How GlowHQ changes your work.

Remember everything

From bookings to relationships.

Client Memory™ notes the holiday your client is about to take, the dog she lost, the wedding next summer. Every appointment starts with context.

See clearly

From guessing to knowing.

Glow Score™ is your business health, at a glance. It brings together key signals from across your business, revenue, retention, pricing, marketing and growth, so you can see what is going well and what may need your attention, with weekly, revenue-tagged recommendations.

Grow with intent

From busy to building.

Glow AI™ writes captions, replies, launches and retention campaigns in your own tone of voice.

Explore the real product

Open every window.

Dashboard, Client Memory, Glow Score, Goals, Inventory, Checklists, Glow AI, Content Studio and the Mobile App, live previews of the actual interface.

Built for beauty businesses everywhere

LondonTorontoNew YorkSydneyManchesterDubai

These are just a few places our founders work from. GlowHQ can be used wherever you run your beauty business, in any city or country.

Founding Beta

Six months free.
Founder pricing locked for life.

Twenty beauty founders shaping GlowHQ before public launch. Then $20/month, locked forever.

$20/month
  • Full access for 6 months
  • No payment during beta
  • Card required, charged only after beta
  • Founder pricing of $20/month locked forever
  • Direct influence on the product
FAQ

Questions, answered.

Apply

Where modern beauty brands
are built.

Applications to The Glow Twenty are reviewed personally within 48 hours.